The project is aimed at drawing the attention of the potential users (especially parents, babysitters, nursery staff and teachers working in crèches, kindergartens, preschools, primary schools, and of course the children) on the importance of toy safety aspects through the guidance of previously trained groups. The partnership intends therefore to provide training material to educators and trainers, preschool and primary school teachers and universities in charge of educating primary school teachers. During the project training materials on CD/DVD and a web page will be developed. The project is also expected to reach indirectly to the toy manufacturers, suppliers, importers and even to the unqualified salesclerks.