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New media in social life
New media in social life
Start date: Jul 1, 2014,
End date: Dec 31, 2014
PROJECT
FINISHED
Our project has the same objectives as the Erasmus + program and the action first . We intend to promote the professional development , entrepreneurship and fight the problem of unemployment. These objectives we want to achieve by giving our participants (in most social activists working with youth and young entrepreneurs ) the most effective and most desirable skills in the labor market - support for new media at an advanced level (social media , blogging platforms , youtube, google adwords marketing campaigns and facebook power editor) , and ways to reach your target group ( in the activities of non-governmental organizations , business and social movements ) . Acquired knowledge and skills will allow them to better act on behalf of their local communities and disseminate best practices among young people, with whom they work.
The main objective of the project is to establish an international network of organizations working together in the field of youth and european web portal to serve our network of organizations to reach out with information about its activities to the selected community. We want the portal to fully exploit the potential of new media and information effectively reached their target groups (present only in the primary portals extent use the potential of social media and other online communication channels , and their range is small compared to the target group - all European youth )
The project will be attended by 30 participants from 6 countries ( Romania, Spain, Poland, Italy, Slovenia, Slovakia) and 3 trainers (Poland, Italy, Slovakia) . The majority are social activists who work with youth and young entrepreneurs . A significant part of which is also the participants with fewer opportunities who, regardless of the place of origin and low material and social status have a particularly unfavorable situation on the labor market .
The methods that we use to achieve our objectives are:
- A series of workshops with experts on new media, marketing , positioning , PR, advertising on the Internet
- Panel discussions with representatives of non-governmental organizations , business and social movements
- Mini conference on the last day of training, moving themes of revolution , which introduced new media in social functioning
- Promotional campaigns on a large scale , promoting the effects of our project and the Erasmus +
- Creation of an international network of organizations working together in the field of youth and the international portal of information and effectively reaches to European youth .
Expected results and potential long-term benefits :
1 creation of an international portal on youth activities , fully utilizing the potential of new media and information effectively reaching this target group
2 reduce the problem of unemployment, especially among youth
3 increase the number of people with qualifications relevant to labor market needs
4 prevalence of language skills and thus help in the internationalization of the activities carried out by local organizations
5 reducing social exclusion ( information and training)
6 effectively carried out social activities and the strengthening of civil society
7 strengthen the economic position of the European Union and increase its competitiveness
8 reducing the severity of racist and xenophobic attitudes
9 overcoming stereotypes , xenophobia , racism , and instead build an open and tolerant attitude