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ISOLATINO: Territorial marketing in the Mediterranean islands (ISOLATINO)
Start date: Dec 31, 2001, End date: Oct 14, 2004 PROJECT  FINISHED 

« Isolatino » sintéresse à la problématique insulaire en Méditerranée. Le projet se propose dexpérimenter des stratégies de marketing territorial dans les îles, régions ayant traditionnellement des problèmes et étant difficilement capables de devenir des pôles dattraction dinvestissements. Le but principal est de disposer dun moyen de valorisation des territoires qui puisse être appliqué aussi bien en Sicile quen Sardaigne, en Corse ou aux îles Baléares, et, par la suite, à dautres réalités de la Méditerranée. Pour atteindre ces objectifs, le projet prévoit plusieurs activités telles que la réalisation dun projet-pilote (finalisé par un plan intégré de marketing des territoires insulaires concernés), la création dun réseau parmi les institutions concernées, et ladoption de mesures dinformation adéquates.
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Details

  • 52% €  993 750,70
  • 2000 - 2006 Western Mediterranean
  • Project on KEEP Platform
Project Website

8 Partners Participants