ExTEND_JMI
Start date: Oct 1, 2014,
End date: Sep 30, 2015
PROJECT
FINISHED
At the JMI Action Plan 2014-18 members have identified international (European) activities as key development area and added value for national work: they need to a) be able to represent the network nationally; b) utilize know how gained internationally on local level; c) participate in planning, implementation and evaluation of international programs; d) use shared resources; e) break from the confinement of the inner “family” and use JMI as open source platform that will enable them to establish direct contacts and exposure to other organizations outside JMI. Such strategic development would bring on new skills, shared efforts in audience development, new markets, better adaptability to change, better cost-effectiveness of programs, enhance the presentation of our good practices to the outside world, establish new partnerships, gain more visibility and establish JMI as ground-breaker and opinion maker in the field of youth and music. Therefore, we aim at reinforcing JMI as open, integrated and competitive youth and music network that offers opportunities to cultural operators and workers to explore and develop new skills, know-how, partnerships and opportunities, enhancing in parallel their professional work and career on both local and the European stage. Key activities include advocacy conferences and marketing tools, workshops and training courses on local and European level, annual Forum on New Audiences, job placement and internship program, pool of experts and trainers, study visits, training manuals, promotional brochures, marketing tools such as participatory digital platform and open source jmi.net. Direct beneficiaries are 17.047 networks’ representatives, 20 key media, 80 arts decision-makers and 60 participants from the audience as reference group. It includes collaborating with 25 art networks and 20 networks in other sectors. Estimated outreach to public is 5 million individuals. Comprehensive M&E will evaluate key outcomes and impact indicators.