To enable a large scale adoption of EVs, a new generation of electric drive systems is needed to reduce dependency on rare earth materials, while improving energy efficiency, power density, safe operation and reducing manufacturing/recycling costs. ARMEVA will develop a new rare-earth-material free generation of advanced reluctance motors.The goal of ARMEVA is to achieve similar power density and NVH-performance (Noise, vibration, and harshness) at lower costs when compared to permanent magnet motors in real electric vehicle applications. The focus will be on Switched Reluctance Motors, Variable Reluctance Synchronous Motors and DC exited flux-switching motors which each have been the topic of previous research by the consortium, and offer promising potential.The scientific objectives of the ARMEVA project are:(i) development of multiphysics simulation models for advanced reluctance motors; (ii) comparative assessment to select optimal motor topology for future EV's; (iii) development of an integrated electric drive system based on advanced reluctance motor technology and customized power electronics.ARMEVA will be executed through 5 linked RTD WPs: starting with requirements mapping at vehicle level, followed by concept analysis & specification, after which the motor concept and the power electronics & controls are developed. The entire system consisting of control software, power electronics and a physical electric motor will be integrated and validated in a vehicle platform. The partners will manage the project as necessary (WP7), and roll out a well thought-out plan for the dissemination and communication (WP6). ARMEVA will use a system based approach using multi-attribute techniques to improve the overall concepts and multi-application, multi-operation analysis to optimize vehicle level efficiency in a wide range of realistic conditions. The ARMEVA consortium (incl. SME, Tier 1 and RIs) has been carefully defined to cover all fields of expertise necessary