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Europeans have low compliance to dietary guidelines and recommendations, resulting in poor health and unhealthy ageing. Public health campaigns hardly improve this compliance. A new paradigm emerges of personal dietary advice based on personal preference, health status and assessment, and motivational goals. A number of FP6 and PF7 project have developed concepts, tools and infrastructures with a ...

The IROHLA project aims at innovating the conceptual understanding of health literacy interventions in Europe. Health literacy is one of the social determinants of health and reflects how well persons can understand, digest and critically reflect on information with regard to health and illness. People with sufficient health literacy skills are able to act proactively on health issues, take their ...