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European Flower Week-Campaign on the EU Ecolabel (Flower week)

Start date: Dec 1, 2002, End date: Jan 31, 2005,

Background Today only 124 companies have been awarded with a EU eco-label licence, and eco-labelled products represent less than 1% of the market. This is far below the level anticipated for labelled products. Through campaigns in schools and shops during a “European Flower week” the following reasons for this low take-up will be addressed: · Low a ...
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