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TRAVELCOM - Improve Competencies of Gypsies and Travellers in Commerce and Marketing in order to Improve Access and Permanence in the Labour Market

The TRAVELCOM project intends to raise the skills levels of gypsies and travellers in the fields of commerce and marketing, capitalising upon individual interests and aptitudes to provide a foothold within education and the labour market and increasing individual opportunity against growing competition in the retail sector. Following an initial needs analysis, the project will design, evaluate and introduce a tailored-training programme and multi-media tool-kit for use by training providers. Primary project outcomes will comprise: a report on the nature and extent of mismatch between training needs and provision for Gypsies and travellers in commerce and marketing; a training programme and support methodology suited to class or distance learning; a tool kit in the form of an interactive CD-Rom and a project website to act as a permanent network resource (to be maintained by the promoter beyond the lifetime of the project). Materials will be web-based and downloadable in all partner languages, with additional teaching resources being made accessible in the Roma language. End products will be promoted via mailings and direct contact with associations representing or supporting gypsies' and travellers' interests and with public, private and non-profit training providers, especially commerce and marketing schools. A formal launch and final transnational dissemination seminar are also planned by the project.
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