“Transcending the European Union to the Thai Public by Chulalongkorn University: Jean Monnet Chair Professorship” (CUCHAIR) project is the first application ever from Thailand. The reasons the funding is vital for the viability of the EU studies in the country and Southeast Asia, will be explained in key two parts as follows.1. Chulalongkorn (Chula) as the pillar of EU studies and challenges on its continuity of disciplinesChula is the only provider of EU Studies curriculum in the country and Southeast Asia (See D1). Despite an epistemic community of EU Studies is institutionalized in Chula alone, the past two decades of EU studies courses and activities have been funded through university’s support. In the last five years, there has been the decline of number of students’ enrollment in Europe area studies comparing to the non-Europe/neighbouring area studies. I, a Chair applicant, who involved in Chula’s EU studies for over 14 years, thus, decide to submit for the external funding in order to sustain the interests of EU in the country and larger region.2. Programmes included in the Jean Monnet ChairFive programmes proposed will target the emphasis on transdisciplinary EU studies among students, teachers, policy implementators, at the state and local administration levels as well as entrepreneurs and broader civil society under the funding spanning 3 years.- Teaching “Foreign Policies of the European States” and “Seminar in the European Union Affairs,” funding will be utilized to complete the video production with the subtitles for people with hearing disabilities and disseminate the course online to the broader public.- Extra activity 1 “Seminar on The European Union as the Just and Fair Trade Campaigner: The Ban on the IUU Fishing”- Extra activity 2 “Workshop on EU’s Internal Security and Border Control Experiences: The Road towards Free Movement in the ASEAN Community”- Extra activity 3 “Teacher Training on Comparative Regionalism”