paring the conditions for penetration of the Blac.. (“Black Sea WinExport..)
paring the conditions for penetration of the Black Sea Wines in the international market
(“Black Sea WinExports”)
Start date: May 23, 2013,
End date: May 22, 2015
PROJECT
FINISHED
The aim of the project is to broadening the cooperation among the targeted region in order to exchange knowledge and experience by the development of innovative digital tools. Establishment of a common brand name for the Black Sea Wines and to set up a common marketing strategy that will increase of market shares in targeted and emergent wine consumer markets. Achievements: Setting up the Black Sea Wine Producing Regions Network.Structuring a common Marketing and Communication strategy.Building a Black Sea Wines brand name.
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