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Nature Tourism as an Empowerment Tool

Tourism is a strategic economic activity in the Europe, whose importance in the economy is likely to continue to increase in the coming years. Employment growth in the tourism sector has been significantly higher than in the rest of the economy in recent years, making the sector a significant contributor to the Lisbon objective to create more and better jobs. Tourism is particularly important when it comes to offering job opportunities to young people, who represent twice as much of the labour force in tourism as in the rest of the economy.The main objective of NATUR project is to develop a B-Learning Tool that allows the participations to develop and improve the skills and competences necessaries related to nature tourism activity sector in (1) Entrepreneurs or future entrepreneurs who wants to develop business; (2) local development promoters/agents, municipality technicians and stakeholders who, by the nature of their professionals activities, have to define policies and strategies connected to tourism sector; and (3) technicians and professionals of tourism sector who wants to develop or increase their know-how and skills in this scope.The consortium that will carry out the NATUR project have a relevant experience in developing transnational projects, the key persons involve have the know-how and expertise related with tourism sector, specifically in nature tourism scope, and also present highly competences in developing B-Learning products.The NATUR project will allow learners to continue living in the rural areas by increasing new opportunities of employability, developing the existing small business already installed and potentiate new ones to emerge; preserving local nature and culture and also promoting the nature conservation.The NATUR project will also raise awareness on relevant stakeholders and local development associations about tourism potential of their regions and will facilitate to define policies and strategies according with NT objectives as a motor of local development in a sustainable approach.
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