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Multifunctional Agriculture as a Driver for Innova..
Multifunctional Agriculture as a Driver for Innovation in rural Europe - Diversifizierte Landwirtschaft als Motor für Innovation im ländlichen Europa
Start date: Oct 1, 2015,
End date: Sep 30, 2017
PROJECT
FINISHED
The rural space of Europe, that is about 80% - 90% of the overall landscape, is still in the process of change. One of the major problems is the lack of prospects, especially among young people in economically underdeveloped regions with no appropriate infrastructure and jobs and therefore no promissing future. The major target-group of this project contains farmers, lumberjacks and Small-&-Mediumsized-Enterprises (SME) of farmers, as well as food-processing companies.
This project bundles the Know-How and experience of its partners in their particular countries. During the last years, agricultural cooperative societies did provide the regions of the partners of this project with new jobs in agriculture and forestry, in conjunction with new projects - dealing with Marketing, Tourism, nature conservation and environmental education. Those will be analysed and developed under the perspective of combined European measures. As a result, this process will provide the cooperatives of the local stakeholders with innovative, transferable business-models, able to cope with the needs of a tougher growing and highly competitive market – and therefore enabling the stakeholders to get into their own niche and provide the market with local products. The project created in this context 3 intellectual Outcomes. These are 3 Business Scenarios for cooperatives in the areas of bioenergy / wood biomass, tourism and local landscape development and cooperative marketing of agricultural products & services, and environmental education
For those rural enterprises, diversification of their services and products is the future. Cooperation is the key – in Marketing and promotion of the products of local producers, as well as non-agricultural services, like tourism, generation of energy, environmental education and preservation of nature.
One of the most important factors of survival and success of a private enterprise is access to education and as a part of it, innovation-skills of the Management. Here, the project enters the process with a training of the staff of the project partners. The knowledge and skills gained by this training will be passed on to the target-group and their companies by further education and guidance. In order to gain something of the results of the project – and simultaneously get the attention of as much people of the target-group as possible – 4 members of each NGO will be further educated, trained and qualified to act as multipliers. The trainings will be held in two seminar-blocks of 6 and 8 days.
A detailed case-study will address the surrounding environment of the target-group in the rural areas, by analyzing the strengths and weaknesses (a.w.a. advantages-disadvantages) of the former methods and the new developed best-practise models of the partners.
At the end of the project, all outcomes will be presented to a professional audience as well as to the local and general public on a special event of the multipliers. All the results and the developed educational tools of the project will be available on an online platform to provide on-going and lasting access and provide a tool that ensures professional dialog of former and future partners of the network.