The aim of this project is to promote intercultural exchange and understanding between people in border regions, through film, as a popular and effective media. The idea is to organize projections of Hungarian films in Serbia, and vice versa. The program would be followed by special guests, authors and young film professionals from both border regions, what would provide a platform for future cooperation and joint project in domain of film and culture. This project is an initiative of the Cinemacity - International Film and New Media Festival in Novi Sad, with the contribution of the Hungarian University of Szeged, Department of Visual Culture and Literary Theory. Since then the circle of collaborators has been broaden with Kép-Szín-Ház Art Cinema Foundation Szeged and the International Super 8 mm Festival Szeged. The aim of the project is to create a forum for the professionals, intellectuals and the interested laity living in the region, in order to intensify the feeling of the belonging to the common area. Planned activities: Make research and collect information about films, Make base of authors, students and their films, Organize events (public and professional), Organize trainings, Organize a "Support Young Talents" competition. Achievements: Film can be a very powerful tool for intercultural exchange and understanding between people. The two organisations formed a cross-border partnership in order to organise screenings of Hungarian films in Serbia, and Serbian films in Hungary. In order to ensure the active engagement of artists, film production company workers, young aspiring artists and cinemagoers, each of the screening sessions and events included appearances by special guests, authors and young film professionals from both sides of the border. The screenings and supplementary events provided a platform for future cooperation and artistic endeavours in the domain of film and culture. A forum for professionals, intellectuals and interested members of the general public living in the region intensified the feeling of belonging to the common region. The artists and film enthusiasts attended workshops, trainings, and public and professional events. Aspiring young artists and film students from both sides of the border presented their work in the Young Talents Competition. The films were also screened at the Cinema City Festival in Novi Sad, introducing them to the general public. Cinemagoers, film artists and enthusiasts also attended Master Classes and panel discussions held and moderated by world renowned film experts. In 2012, in the programme Focus: Hungary, the Hungarian cult director Bela Tarr selected ten films from Hungarian cinematography for screening. This great project built its activities and programmes around the tremendous culture mediating role of films. The artists, cinema lovers and general public became acquainted with artworks while they were introduced to the culture of the neighbouring country though its cinematographic production.