Albanian universities need to reinforce their role for the social and economic development of the country. This is a national priority stated in the Higher Education Strategy and in the Action Plan defined by national authorities.Teaching and learning and research, the traditional missions of universities, need improvements in order to support Albanian development. Additionally what is named university Third Mission (3M) needs also a stronger and deeper development in Albanian universities. The three group of activities which are part of 3M (technology transfer, continuing education and social engagement) are still incipient in Albanian universities and a greater effort should be undertaken for making universities more responsive to social and economic needs, especially at regional level. This project U3M-AL focuses on promoting 3M activities in Albanian universities, training university staff, establishing Regional Development Centres in charge of 3M activities in each public university and finally creating an Albanian network for promoting 3M activities at national level.The project U3M-AL will try to promote cultural and structural reforms in universities but not only. The role of the socioeconomic environment it is also critical for the success of this project. In this sense, the project will promote the relationships with regional industry, employers, public authorities and the society at large. All of them will be part of the activities developed in this project and in the remaining activities when the project will be over.