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Beyond Signs in the City
'Beyond Signs in the City' seeks to raise awareness of different languages through theirvisual representations (alphabet and symbols that appear in a city’s signs). It builds overthe 'Signs in city' project, which created an adaptable and transferable educational andpromotional model through innovative attractive approaches based on visualisation ofcultural specificities of 5 European cities. The project adds to the cities of Signs 4 newcities, continues the promotion of BG, EL, ES, PL, MT, and promotes 6 new languages -DE, SI, RO, HU, TR, and Catalan.The main products are:- Photos of city signs in the 4 new cities related to specific thematic areas- Signs in the City phrase books for the new target languages and cities. Books includephotos of the city, supported by words and basic phrases in the target language, andtranslation in English, information about the language and city, and cover basicsurvival linguistic needs (A1) of a foreign visitor in every city in Europe.- Short film/video clip for all the cities and languages aiming to feel the atmosphere andto hear the language for all participating cities/languages as strong disseminationmean and to promote a language “visually”.- “Signs in the city Horizons” - an offline application with information about all thelanguages and cities, language lessons, language games, other texts and articles.- signsinthecity.net– interactive website of the project- Guide “Promote your City's Language” in all languages of the partnership.- Training kit and training sessions on sustainable language promotion and using themethodology for the need of vocational and initial language training.The expected results are:- Raising awareness of linguistic, cultural and historical diversity- Promotion of languages through visual representations of the city which contributes tothe development of any kind of tourism (leisure, cultural, corporate) or businessinterest in the area.- Promotion of multilingualism and linguistic diversity.- Creating of European network of cities of signs/local policy makers and a platform ofexchange and collaboration.- Efficient and sustainable language promotion and intercultural dialogue between thecities involved.