Nature based tourism is a new tourism sector which has experienced significant growth in recent years. Nature-based tourism offers significant opportunities, especially for Northern Periphery areas, and can support both conservation and employment across the region. However, development in this sector must be managed in the correct manner, in order to ensure that growth does not hamper the essence of the product. The importance of creating an arena for developing and discussing nature based tourism across borders is therefore vital, as many of the solutions are common for all countries and can best be tackled in a transnational environment. This project will work with small-scale tourism companies to exchange ideas and experiences, encourage collaboration, develop products, and promote nature-based tourism. Achievements: · Integrated, specified market knowledge for use by businesses and marketing associations · Increased understanding of and knowledge about nature based tourism in wilderness areas and protected areas. · Improved market access, higher profiles and improved economic viability for operators and agencies. · A model of how to integrate market knowledge for use by nature based tourism companies.